How to wear a scarf

Winter is coming.

In Paris at least! We’ve had a beautiful sunny autumn but every good thing has an end.

However, I am happy for at least one reason: I am gonna have a real reason to wear my new plaid scarf.

Cause yes, even though scarves are very stylish they are also useful.


Regarding the choice of a scarf, my motto is mostly “the bigger the better”.

Example of why right there:

Wide scarf vs thin scarf

Two pretty ladies, two grey scarves indeed. But the one left is way more stylish! Now you know why.

So you should always be able to tour your scarf at least once around your neck without tightening and still have the remaining bits hanging loose on both sides, till the waist.


Either let the ends of the scarf loose on your chest or behind or tie the scarf around your neck.

how to tie your scarf

Collage: Zara tartan scarf, Pashmina scarf and Vuitton bag

Yey! Like them!

Mistakes wearing scarves

Not like them… From left to right: not wrapped (and too small), too tight, to thin (booooring and cooold).

Once you got those first two step, you did more than half the way.

Let’s go further with the choice of the fabric.

Want personalized style advices? Reach me for distance styling or personal shopping!


The scarf is right near your face and is one of the first thing to be noticed in winter so do not go cheap! Avoid synthetics and go for the wool, the linen, the silk, the cachemire… Good quality polyester can be pretty too. That can be found at Zara for example. Anyway, trust me a scarf is a good investment cause you can wear it everyday and will always fit you. So it’s worth splurging ^^


Black or neutrals (beige, grey, white, brown) are always classy.

well worn scarves

Collage: Clémence Poésy, Pinterest, Pinterest

The good thing is that you cannot go wrong with those: they pair with anything and still give that extra twist to you outfit.

Go a bit crazier, by choosing bold colors: they’ll enlighten your face in the grey winter.

Only a few rules for choosing the color (other than neutral):

– color of the scarf should be different than the color of your coat

– colors of the scarf should also be different than any color of your outfit (playing matchy is quite old fashioned exept for neutrals)

– go for neutral scarves if your coat is colorful.

– or match it properly with a complementary color as red with green for example. But the game is risky.

– if your coat is neutral: you are free to choose every color you feel like

colorful scarves cool girls

Collage: Saskia de Brauw by Stockholm streetstyle, Pinterest, Blake Lively


Scarves can be fun and you can have plenty of those.

A winter coat very is expensive and a scarf, even a quality one, is way cheaper.

By owning a bunch of them, you will feel like you have a different black coat everyday!

And trust me, we parisian own a LOT!

So when it comes to patterns you can be daring.

Just follow the same rules as for colorful scarves above and do not pair a pattern scarf with a pattern coat.

print scarves

Collage: Absolutely glamourous, Pinterest, Inès de la Fressange


Keep it simple!

Ethnic patterns and détails (pompom, mirrors) look sometimes great like on the happy blonde lady above, but don’t go for the flounce or overly feminine détails. Why? Just click here or google flounce scarf for anwers ^^

This article is about fall and winter scarves. I’ll do a new one for the summer because do you think we parisian women would take the risk to catch a cold in summer?

Bisous de Paris!

If you have any questions, I’ll answer them in the comments.

25 Responses to “How to wear a scarf”
  1. Great Post, very useful and informative blog. Thanks for sharing it.

  2. Marina says:

    Tres sympa ce blog!

  3. Theresa says:

    Bonjour, je suis dix-neuf ans, j’adore votre un site. Pardonne ma français. I was wondering if you can do a spring/summer article on long plain scarves with silk, pashmina, and chiffon materials? I prefer to wear gradients or scarves with only one color, but being introduced to non-flashy prints would be nice too. I am just unsure on how to match with my plain outfits, and still look well-dressed.

  4. Jackie says:

    Have you heard of Inoui Toosh scarves? I saw them in BHV but wanted to research before buying. Do you have other suggestions on where to find quality scarves online that will ship to the Netherlands? Love this blog and wish I knew about it sooner. Maybe next time I am in Paris I can make an appointment!

    • Aloïs Guinut says:

      I just discovered this brand thanks to you and I love those scarves! The quality looks good.
      One of my favorite online shops is L’exception, I think they in Europe and have a great scarves selection.
      Hope I can do styling and shopping with you next time you visit Paris!

  5. Sarah says:

    Looking forward to the spring version . All you say about scarves, so true. Cannot find the link though on flounciness…

  6. Sofie says:

    I absolutely adore your blog!! I just recently found it!
    I especially like that your fashion posts are so informative. I look forward to future posts!


  7. Monica says:

    I’m so glad to have discovered your blog, it’s wonderful. I’m picking up so many tips and ideas!

  8. Terra says:

    I’m so glad I found your blog! I look forward to all of your future posts. Paris is my most favourite place in the world and we try to go every year. I always admire french fashion. Greetings from Toronto, Canada!

  9. Justine says:

    Congratulations on your great blog! I love it. I’m really looking forward to your summer scarves chapter. As it summer here in Australia now, the sooner the better : )

    The link to the flouncy scarves you included above is hilarious!

    Kind regards, Justine

  10. Tammy says:

    Your blog is a treasure! It has so many useful advice and presented in a very easy to understand manner. I love it!

  11. Cassondra says:

    I love your blogs and I adore scarves! I will be in Paris for the holiday 29 dec to 5 jan. Perhaps we can grab coffee and chat fashion! Keep on writing, you’re doing a great job!

  12. Cheryl says:

    I just discovered your blog a couple of days ago and I can’t stop reading it! You have so much useful information about fashion, I feel like I have learned so much already. Your articles are clear and well organized, I look forward to reading more.


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